Gustaf - the motions
Costume direction
The wardrobe was developed as part of a global art direction system, where color, styling and environment work together to build a cohesive visual identity. A reduced palette of reds and greens creates strong contrast with the natural setting, enhancing recognizability and visual impact.
Costume design supports the narrative through repetition, simplicity and graphic clarity, transforming characters into active elements within the composition. The result is a unified visual language that connects fashion, performance and landscape, reinforcing the project’s tone through clear, intentional art direction decisions.